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Graff announced as a new Principal Patron of the Goldsmiths’ Craft & Design Council Awards

The Goldsmiths’ Craft & Design Council is thrilled to announce that renowned luxury diamond jeweller Graff – creator of The Most Fabulous Jewels in the World – is now a Principal Patron of the Goldsmiths’ Craft & Design Council Awards.

As Principal Patron, Graff will support a new Special Award – The Graff Jewellery Award – which seeks to identify, reward and celebrate fine diamond jewellery of originality, meticulous detail and distinction. Details of the Special Award and its brief are now available to view on Goldsmiths’ Craft & Design Council website, alongside full section briefs for the 2017/18 Awards.

Council chairman Andy Putland said: “We are delighted and honoured to announce Graff as a new Principal Patron, supporting a premier award within the competition, focusing on jewellery that reflects Graff’s house style of luxury, innovation and excellence, where diamonds will need to be the predominant precious gemstone.

“Graff is a celebrated and distinguished international jewellery house, which in turn recognises the standards of skill and excellence that these Awards inspire.”

Mr Laurence Graff OBE said: “It is a great privilege to support the Goldsmiths’ Craft and Design Council in their important efforts to promote new talent within the industry, and help ensure a promising future for our craft. It is a true pleasure to be part of a prestigious mission to maintain standards of excellence within jewellery making, and discover the master craftsmen of tomorrow.”

Graff’s Special Award will sit alongside that of prestigious French jewellery house Cartier, the Council’s long-term supporter of the distinguished and esteemed Jacques Cartier Memorial Prize, and a generous supporter of these exceptional Awards for nearly 60 years.

The Goldsmiths’ Craft & Design Council has more than 80 Patrons, Sponsors and Contributors supporting its 2017/18 Awards, a confident endorsement that the GC&DC are doing good work in support of the profession.