3. MEDAL DESIGN

2D DESIGN

The Brief - Land Erosion

Land erosion - design a medal to depict and represent this. Erosion is the wearing away of the earth’s surface by action of water, wind, glacial, snow etc. The effects of soil erosion go beyond the loss of fertile land. It has led to increased pollution and sedimentation in streams and rivers, clogging waterways and causing declines in fish and other species. Degraded land is also often less able to hold onto water, which in turn, can worsen flooding.

There are numerous types of soil erosion, including; splash, sheet, rill and gully. Water and wind cause rock to break away from our natural landscape i.e. mountains.  

Use both sides of the medal giving you the opportunity to illustrate interconnected or contrasting aspects of land loss. Threat, facts, redress, prevention, action etc could be considered in your approach to this creative challenge, and you are encouraged to research well to find your individual and effective take on this issue that is of concern to us all. Use the medal edge as an option for some or all your lettering as required.

The definition of an art medal: a two-sided, low relief medal that fits into the palm of the hand. (It is not intended to be worn). This design brief has been written in liaison with Marcy Leavitt Bourne, who has also liaised with G. W. Lunt to cast the top two winning medal designs free of charge.


Entry Form Requirements

As per the brief criteria, there will be placeholders on the entry form for you to explain the concept behind your designs and the tools or techniques that you have used if you wish to separate text from your images. You may explain these on your designs or using the placeholders provided on the entry form, or both. 

The placeholders are: 

  • Design Concept: Please explain the idea and concept behind your design in meeting the brief requirements (Max 150 words)
  • Techniques & Technology used: It is important that you explain the techniques you have used to make your piece i.e. gouache, CAD, Illustrator, watercolours, Procreate etc. This will be used in the judging process and you may be at a disadvantage if it is unclear how the entry was designed. (Max 150 words)

Judges Comments 2019/20

Last year the medal design judging panel were upbeat, encouraged and delighted to assess over 40 entries. However, they advised that there needed to be a better understanding of the medal production process. Therefore, entrants would benefit from greater research into modelling and manufacturing processes. 

Continuing on from last year’s environmental theme, this time we want to focus on the loss and erosion of land mass on the planet. For many years it has been known that we have been losing land across the globe, whether it is from large chunks of land taken by the sea, or how flooding has become more common place in recent times.  If you also add deforestation and logging in protected areas into the equation, a global picture of the use and loss of land is of great concern and this brief aims to highlight this alarming plight.

 

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