13. READY TO WEAR JEWELLERY
3D DESIGN
The Brief
(Previously Production Jewellery)
Jewellery that is considered for every-day wear, easily reproduced, commercial and can be considered a ‘wardrobe-essential’. Entries can be made using any material, precious and non-precious, and will be judged on their design and commercial viability.
This award seeks to encourage, identify and reward good design that can be successfully produced as ready-to-wear jewellery. The quality of craftsmanship and finish will be taken into consideration.
A visual explanation of the design concept behind the product, as you would present a design to a client, will be well-received by the judges (1 page maximum). Please ensure there is no reference to your name, business etc. on this card, or it cannot be used when judging.
Judges Suggestions 2020/21
Judges recommend entrants have a strong understanding of production processes and commercial awareness